To be an enduring company by creating superior products for automotive, aviation, marine, outdoor, and sports that are an essential part of our customers’ lives.
We will be the global leader in every market we serve, and our products will be sought after for their compelling design, superior quality, and best value.
The foundation of our culture is honesty, integrity, and respect for associates, customers, and business partners. Each associate is fully committed to serving customers and fellow associates through outstanding performance and accomplishing what we say we will do.
Powerade is one of two sports drinks distributed by Coca Cola in Spain.
The energy drink Powerade is made with a new formula (Liquid 8 System) that helps with rapid rehydration and provides carbohydrates and minerals, postponing the feeling of fatigue. Powerade is ideal to drink during the practice of physical exercise.
During the race riders will have a free supply of cold Powerade, which will be distributed in the camps and at Water Point 2 of each stage.
Compex marca líder en electroestimulación muscular que ayuda a los deportistas a mejorar su rendimiento deportivo, antes, durante y después de realizar ejercicio. La superación personal es esencial para Compex, por eso este año ha decidido participar en la carrera, formando un equipo con Martín Giacchetta, mejor entrenador personal 2012, con Jaime Menéndez de Luarca, 14 veces Ironman Finisher y un usuario de Compex. Además, estará presente durante la carrera, ya que instalará un centro de recuperación activa al que podrán acudir todos los participantes al final de cada jornada. Para conocer más sobre Compex visita: www.compex.info Y si quieres entrar en su equipo visita: www.equipocompex.es
Lider Importacions Esportives, S.L., a company specialised in elite clothing for cycling, was founded in 1998 and is managed by professionals in this sport.
Over the years we have expanded our activities to include other sports, such as hockey, basketball, football, triathlon, fitness, spinning, etc.
From 1998 to 2005 the company was located in Olot, from where it transferred to Besalú, where we expanded our facilities and machinery.
In recent years, Lider has created clothing for top-flight teams, cyclists such as the Olympic champion Joan Llaneras, and widely known races such as the CAM Criterium (Valencia), the World Championship of Policemen and Firefighters, the Triathlon of Castilla-La Mancha, the Policemen and Firefighters’ Race of Cataluña, and the Tours of the Empordà, Terra de Remences, Gosol-Berga and Berga-Berga. The culmination of these efforts and hard work arrived in 2009, when we were chosen by the Royal Spanish Cycling Federation to clothe the champions for all the disciplines: road, off-road, MTB, Paralympics, etc.
Lider creates personalised clothing for cycling teams, clubs, shops and professionals, and designs special winter and summer collections.
Lider’s goal is to offer the customer the best value for money in the market with fast and reliable service. To this end, we continually study the advances in the market relating to technical materials (fabrics, linings, breathable membranes, etc.). We only work with world class suppliers of raw materials, we have state-of-the-art machinery and we are strongly committed to complying with delivery times for orders.
The well-known Moroccan brand of bottled water is one of the basic mainstays of the MILENIO TITAN DESERT by GAES. It is indispensable to the success of the race, providing nearly 50,000 litres of bottled water. The contribution of the company at the water points during the race and in the camps is essential for the riders, helping them to quench the thirst resulting from the enormous fatigue and harsh conditions under which the race is conducted.
CINESA is the leader company in cinema exhibition in Spain in number of spectators, with more than 20 Million clients, and leader also in number of auditoriums with almost 520, distributed along the 43 cinemas we have in the best locations of the main capitals of provinces.
CINESA, with the intention of transmitting the values of sacrifice, effort, discipline, health and passion, has created the program CINESA SE MUEVE.
CINESE SE MUEVE is a collaboration program between CINESA and sporting, social responsibility or education events or organizations, among others, connecting our company with their values of solidarity and responsibility.
OTTO DIESELRPM has been working with Otto Diesel for more than 15 years for all the preparations and maintenance of its fleets of vehicles, and in 2012 the official Nissan dealer for Catalonia has joined the MILENIO TITAN DESERT by GAES as the official preparer of the organisation’s fleet of race vehicles. For RPM, being able to count on the help and support of one of the main four-wheel-drive specialists in Catalonia is fundamental for the logistics of the desert race, which has a fleet of more than 40 vehicles. The experience of Otto Diesel in the preparation of four-wheel-drive vehicles for the tough demands of the desert is a guarantee of success.
Solo Bici is the most widely read mountain biking magazine in the country. With more than 150,000 readers every month, Solo Bici has one of the largest teams in the publishing world and is one of the mainstays of the publisher Editorial Alesport. Solo Bici has been involved with the desert race since the first day and during the year serves as a link between fans of the race by means of a special section called ‘Titan News’ and a monthly report on matters relating to the desert race.